Twenty-five years ago, I was fired publicly in front of a huge client and peers and decided never to be humiliated again, I hung out my own shingle. Today, I lead a small and extremely talented team from the second coolest corporate headquarters in the world ranked by the Wall Street Journal and MSNBC. I guest lecture on storytelling at Hebrew University of Jerusalem and NYU, and still learn many humbling lessons from clients, colleagues, and students. You might say I have either come full circle or have continued to fail over and over again.

I have three new books being published in 2026 and 2027. “Your Audience Has a Heart, Not Just a Profile,” “The Magic of Touchpoints,” and “It’s Not About You.”

Truthfully, I’d pay to do my job.